Overview
Goodfellows is an estate agent based at 7-8 Fairgreen Parade, London Road, Mitcham, CR4 3NA. The business trades from 8 offices under the same website (goodfellows.co.uk). The registered business name is EAGF Ltd. Companies House number 07223255. It belongs to The Property Ombudsman redress scheme.
Between 2021 and 2025 home.co.uk recorded Goodfellows in 3 local agent league tables on 4 occasions. At its best it ranked 1st of 59 agents in Mitcham (September 2025), with 43 homes for sale of 298 in the area (14% share). In the most recent capture (September 2025) it was 1st of 59 in Mitcham with 43 homes, a 14% share.
Homes in the CR4 postcode district sold for a median £430,000 across 278 sales in the last 12 months. Across Merton the average price is £615,890 (July 2026), +12.7% over ten years and 7.0× its January 1995 level. 44 estate and letting agent offices on the register are based in CR4.
Market position and ranking
How Goodfellows has ranked against every other agent advertising homes in the same towns, from home.co.uk league tables captured by the Internet Archive between 2021 and 2025.
Homes for sale over time
Homes this branch was advertising, by town league table
Share of local stock
Its homes as a share of all homes for sale in the town
League position
Rank among all agents in the town (1 = most homes)
Ranking by location, latest capture
| Location | Captured | Rank | Homes for sale | Share of local stock |
|---|---|---|---|---|
| Mitcham | 2025-09 | 1of 59 | 43of 298 | 14% |
| Morden | 2025-09 | 10of 76 | 11of 357 | 3% |
| CR4 | 2021-10 | 6of 20+ | 15of 300 | 5% |
The Mitcham market it trades in
59 agents advertising 298 homes, average asking price £408,873, 29 new in the previous 14 days. home.co.uk, 2025-09-16.
All homes for sale in Mitcham
Total advertised by every agent, each capture
Average asking price in Mitcham
All agents’ homes for sale
| # | Agent | Homes | Share |
|---|---|---|---|
| 1 | Goodfellows7/8 Fairgreen Parade London Road, Mitcham, CR4 3NA | 43 | 14% |
| 2 | Andrews Estate Agents5-7 Upper Green East, Mitcham, CR4 2PE | 39 | 13% |
| 3 | Barnard Marcus1 Langdale Parade Upper Green East, Mitcham, Surrey, CR4 2PF | 33 | 11% |
| 4 | Foxtons- 49 Mitcham Rd, London,Tooting,London,SW17 9PB | 28 | 9% |
| 5 | eddisonwhite34 Christchurch Road, London, SW19 2NX | 17 | 6% |
| 6 | PurplebricksPurplebricks, 146 Freston Road,, London,, W10 6TR | 11 | 4% |
| 7 | Goodfellows103 London Road, Morden, SM4 5HP | 8 | 3% |
| 8 | Ellisons127 High Street. Colliers Wood, London, SW19 2HR | 7 | 2% |
| 9 | Oaks Estate Agents201 London Road, Mitcham, CR4 2JD | 7 | 2% |
| 10 | Stirling Ackroyd5-7 Streatleigh Parade, Streatham High Road, London, SW16 1EQ | 7 | 2% |
| 11 | Toomey Estate Agents333a London Road, Mitcham, CR4 4BE | 7 | 2% |
| 12 | Andrews Estate Agents84, London Road,, SM4 5BA | 5 | 2% |
| 13 | EllisonsCrown Lane, Morden, SM4 5BL | 5 | 2% |
| 14 | SW19 Estate Agents...it's all in the postcode119, Merton Road, London, SW19 1EH | 5 | 2% |
| 15 | Barnard Marcus107 London Road, Morden, Surrey, SM4 5HP | 4 | 1% |
| 16 | Samuel EstatesWatermill Way, Colliers Wood, London, SW19 2RT | 4 | 1% |
| 17 | C James & Co190-192, High Street Colliers Wood, London, SW19 2BN | 3 | 1% |
| 18 | Christopher St JamesHigh Street Colliers Wood, London, SW19 2JF | 3 | 1% |
| 19 | DextersTooting High Street, London, SW17 0RG | 3 | 1% |
| 20 | Spencer James Residential8a Hartlepool Court, London, E16 2RL | 3 | 1% |
Stock on the market
Stock breakdown coming
Homes for sale by price, bedrooms, property type, time on the market and postcode appear here once our crawler has read goodfellows.co.uk. Agents can speed this up by claiming the profile.
Sales performance
Asking price achieved and time to sell
We match each home an agent lists to its HM Land Registry completion to measure the price achieved against asking and the time from listing to completion. Results appear here once enough of this branch’s listings have completed, usually three to six months after we first read its website.
Reviews
Being collected: Google, Trustpilot, ESTAS, allAgents, Facebook. Ratings refresh every week.
Online presence
Profiles are found by reading the links on the agent’s own website. Follower counts and posting activity will be added as they are collected.
The local market
Average prices across Merton since January 1995, and what has sold in CR4 in the last year. Merton averages £615,890 in July 2026, +9.0% over five years and +12.7% over ten.
Average house price, Merton
UK House Price Index, monthly
Homes sold each year, Merton
Completed sales recorded in the House Price Index
Sales per month in CR4
HM Land Registry completions, last 12 months
What sold in CR4
Completions by property type, last 12 months
| Median sold price, CR4 | £430,000 | Sales, last 12 months | 278 |
|---|---|---|---|
| Detached | — | Semi-detached | £480,000 |
| Terraced | £485,000 | Flat | £285,000 |
Other agents in CR4
| Office | Type and group | Homes for sale |
|---|---|---|
| Andrews Estate Agents | Estate agentAndrews Property Group | 39home.co.uk 2025 |
| Barnard Marcus | Estate agentConnells Group | 33home.co.uk 2025 |
| Toomey Estate Agents | Estate and letting agentIndependent | 5home.co.uk 2025 |
| AJC Capital Property LTD | Letting agentIndependent | — |
| Andrews Letting & Management | Letting agentAndrews Property Group | — |
| Badger Social Homes Ltd | Letting agentIndependent | — |
| Bloom Property Management Services Ltd | Letting agentIndependent | — |
| GCU Property Ltd | Letting agentIndependent | — |
| Ganco Ltd | Letting agentIndependent | — |
| Gani & Co | Letting agentIndependent | — |
| Gios Haven Homes | Letting agentIndependent | — |
| HARBOUR COMMUNITY HOUSING LTD | Letting agentIndependent | — |
| Harbor and Hill LTD | Letting agentIndependent | — |
| Hearth & Haven Group Ltd | Letting agentIndependent | — |
| J&B Stays Ltd | Letting agentIndependent | — |
| JML London Property Ltd | Letting agentIndependent | — |
| Jf Sixteen Homes Ltd | Letting agentIndependent | — |
| LETICA PROPERTY INVESTMENTS LIMITED | Letting agentIndependent | — |
| Labbaik Homes LTD | Letting agentIndependent | — |
| LorBax Property Solutions Ltd | Letting agentIndependent | — |
All agents in Merton · Demographics and area data on Property Data
Other Goodfellows offices
7 other offices share the website goodfellows.co.uk.
- GoodfellowsMerton SM4 5HP
- Goodfellows Lettings & ManagementMerton SM4 5HP
- Fine & CountrySutton SM3 8BU
- GoodfellowsSutton SM3 9HE
- GoodfellowsSutton SM5 3LB
- GoodfellowsSutton SM3 8RQ
- Goodfellows Lettings & ManagementSutton SM3 8JW
Questions and answers
Is Goodfellows a leading agent in Mitcham?
home.co.uk ranked it 1st of 59 agents in Mitcham by homes for sale in September 2025, with 14% of local stock.
Which redress scheme is Goodfellows a member of?
The Property Ombudsman.
What do homes sell for near Goodfellows?
A median £430,000 in CR4 over the last 12 months (HM Land Registry, 278 sales).
Sources and freshness
| Source | Coverage |
|---|---|
| home.co.uk agent league tables, via the Internet Archive | 4 snapshots, 2021–2025 |
| UK House Price Index, HM Land Registry (OGL) | Merton, January 1995 to July 2026 |
| HM Land Registry Price Paid Data (OGL) | CR4, last 12 months |
| The Property Ombudsman and Property Redress Scheme registers | Office details, February 2026 |
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