{"t":{"slug":"sale","name":"Sale","district_slug":"trafford","district":"Trafford","region":"North West","branches":28,"estate":15,"letting":23},"ranked":[{"branch_id":"watersons-trafford","channel":"sales","score":78.7,"coverage":25,"perf":null,"rep":null,"pres":94.44444444444444,"trust":55.0,"pres_raw":26.0,"pres_src":"register records Feb 2025","rank_town":1,"n_town":9,"rank_outcode":1,"n_outcode":10,"rank_district":2,"n_district":23,"rank_region":37,"n_region":656,"rank_brand":1,"n_brand":2,"updated":"2026-10-17","name":"Watersons","id":"watersons-trafford","address":"91-93 School Road, Sale, M33 7XA","postcode":"M33 7XA","outcode":"M33","kind":"Estate and letting agent","grp":null,"town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":"2009-11-24","sales_count":null,"lettings_count":null,"domain":"watersons.net","reviews":[],"year":2009,"provisional":true,"reason":"Strongest on market presence: 26 homes for sale (register records Feb 2025), trading since 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2021."},{"branch_id":"adam-gaulton-powered-by-exp-trafford","channel":"sales","score":58.7,"coverage":25,"perf":null,"rep":null,"pres":61.111111111111114,"trust":55.0,"pres_raw":6.0,"pres_src":"agent website","rank_town":3,"n_town":9,"rank_outcode":4,"n_outcode":10,"rank_district":7,"n_district":23,"rank_region":245,"n_region":656,"rank_brand":1,"n_brand":1,"updated":"2026-10-17","name":"Adam Gaulton Powered by eXp","id":"adam-gaulton-powered-by-exp-trafford","address":"26 Fulmar Drive, Sale, M33 4NH","postcode":"M33 4NH","outcode":"M33","kind":"Estate agent (self-employed, network)","grp":"eXp UK (self-employed network)","town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":"2021-06-07","sales_count":6,"lettings_count":0,"domain":"adamgaulton.exp.uk.com","reviews":[],"year":2021,"provisional":true,"reason":"Strongest on market presence: 6 homes for sale (agent website), trading since 2021."},{"branch_id":"reeds-rains-estate-agents-trafford","channel":"sales","score":52.0,"coverage":25,"perf":null,"rep":null,"pres":50.0,"trust":55.0,"pres_raw":3.0,"pres_src":"register records Aug 2025","rank_town":4,"n_town":9,"rank_outcode":5,"n_outcode":10,"rank_district":13,"n_district":23,"rank_region":328,"n_region":656,"rank_brand":32,"n_brand":43,"updated":"2026-10-17","name":"Reeds Rains Estate Agents","id":"reeds-rains-estate-agents-trafford","address":"76 School Road, Sale, M33 7XB","postcode":"M33 7XB","outcode":"M33","kind":"Estate and letting agent","grp":"Connells Group","town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":"2023-03-06","sales_count":null,"lettings_count":null,"domain":"reedsrains.co.uk","reviews":[],"year":2023,"provisional":true,"reason":"Strongest on market presence: 3 homes for sale (register records Aug 2025), trading since 2023."},{"branch_id":"jordan-fishwick-trafford","channel":"sales","score":50.0,"coverage":25,"perf":null,"rep":null,"pres":83.33333333333333,"trust":0.0,"pres_raw":22.0,"pres_src":"register records Feb 2025","rank_town":5,"n_town":9,"rank_outcode":6,"n_outcode":10,"rank_district":16,"n_district":23,"rank_region":338,"n_region":656,"rank_brand":1,"n_brand":3,"updated":"2026-10-17","name":"Jordan Fishwick","id":"jordan-fishwick-trafford","address":"95-97 School Road","postcode":"M33 7XA","outcode":"M33","kind":"Estate agent","grp":null,"town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":null,"sales_count":null,"lettings_count":null,"domain":"jordanfishwick.co.uk","reviews":[],"year":null,"provisional":true,"reason":"Strongest on market presence: 22 homes for sale (register records Feb 2025)."},{"branch_id":"bridgfords-trafford-2","channel":"sales","score":45.3,"coverage":25,"perf":null,"rep":null,"pres":38.888888888888886,"trust":55.0,"pres_raw":2.0,"pres_src":"register records Aug 2025","rank_town":6,"n_town":9,"rank_outcode":7,"n_outcode":10,"rank_district":17,"n_district":23,"rank_region":379,"n_region":656,"rank_brand":20,"n_brand":28,"updated":"2026-10-17","name":"Bridgfords","id":"bridgfords-trafford-2","address":"81-83 School Road, Sale, M33 7XA","postcode":"M33 7XA","outcode":"M33","kind":"Estate and letting agent","grp":"Connells Group","town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":"1964-01-27","sales_count":null,"lettings_count":null,"domain":"bridgfords.co.uk","reviews":[],"year":1964,"provisional":true,"reason":"Strongest on market presence: 2 homes for sale (register records Aug 2025), trading since 1964."},{"branch_id":"thornley-groves-estate-agents-trafford","channel":"sales","score":32.0,"coverage":25,"perf":null,"rep":null,"pres":16.666666666666668,"trust":55.0,"pres_raw":1.0,"pres_src":"register records Aug 2025","rank_town":7,"n_town":9,"rank_outcode":8,"n_outcode":10,"rank_district":19,"n_district":23,"rank_region":538,"n_region":656,"rank_brand":5,"n_brand":5,"updated":"2026-10-17","name":"Thornley Groves Estate Agents","id":"thornley-groves-estate-agents-trafford","address":"100 School Road, Sale, M33 7XB","postcode":"M33 7XB","outcode":"M33","kind":"Estate and letting agent","grp":null,"town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":"1991-12-19","sales_count":null,"lettings_count":null,"domain":"thornleygroves.co.uk","reviews":[],"year":1991,"provisional":true,"reason":"Strongest on trust and longevity: 1 homes for sale (register records Aug 2025), trading since 1991."},{"branch_id":"northwood-sale-limited-trafford","channel":"sales","score":26.0,"coverage":25,"perf":null,"rep":null,"pres":16.666666666666668,"trust":40.0,"pres_raw":1.0,"pres_src":"register records Feb 2025","rank_town":8,"n_town":9,"rank_outcode":9,"n_outcode":10,"rank_district":22,"n_district":23,"rank_region":621,"n_region":656,"rank_brand":15,"n_brand":16,"updated":"2026-10-17","name":"Northwood (Sale) Limited","id":"northwood-sale-limited-trafford","address":"43-45 Cross Street, Sale, M33 7FT","postcode":"M33 7FT","outcode":"M33","kind":"Estate and letting agent","grp":"The Property Franchise Group","town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":null,"sales_count":null,"lettings_count":null,"domain":"northwooduk.com","reviews":[],"year":null,"provisional":true,"reason":"Strongest on trust and longevity: 1 homes for sale (register records Feb 2025)."},{"branch_id":"ashworth-holme-trafford","channel":"sales","score":10.0,"coverage":25,"perf":null,"rep":null,"pres":16.666666666666668,"trust":0.0,"pres_raw":1.0,"pres_src":"register records Aug 2025","rank_town":9,"n_town":9,"rank_outcode":10,"n_outcode":10,"rank_district":23,"n_district":23,"rank_region":652,"n_region":656,"rank_brand":1,"n_brand":1,"updated":"2026-10-17","name":"Ashworth Holme","id":"ashworth-holme-trafford","address":null,"postcode":"M33 7AE","outcode":"M33","kind":"Estate agent","grp":null,"town":"Sale","town_slug":"sale","district":"Trafford","since":null,"founded":null,"sales_count":null,"lettings_count":null,"domain":"ashworthholme.co.uk","reviews":[],"year":null,"provisional":true,"reason":"Strongest on market presence: 1 homes for sale (register records Aug 2025)."}],"unranked":[{"id":"austin-perry-property-ltd-trafford","name":"Austin Perry Property Ltd","address":"18 Meadows Road, Sale, M33 7BG","kind":"Estate agent"},{"id":"gascoigne-halman-trafford-2","name":"Gascoigne Halman","address":"96 School Road, Sale, M33 7XB","kind":"Estate and letting agent"},{"id":"jets-lettings-and-sales-limited-trafford","name":"Jets Lettings and Sales Limited","address":"7 Northenden Road, Sale, M33 2DH","kind":"Estate and letting agent"},{"id":"the-good-estate-agent-sale-trafford","name":"The Good Estate Agent Sale","address":"135 Marsland Road, Sale, M33 3NZ","kind":"Estate and letting agent"},{"id":"the-good-estate-agent-sale-timperley-altrincham-trafford","name":"The Good Estate Agent Sale, Timperley & Altrincham","address":"Marsland Chambers, 1a Marsland Road, Sale Moor, , M33 3HP","kind":"Estate and letting agent"},{"id":"thomas-willmax-trafford","name":"Thomas Willmax","address":null,"kind":"Estate agent"}],"stock":6.0,"sold_n":686,"median":395000,"ocs":["M33"],"rivals":[{"a":"hibbert-homes-sale-trafford","b":"watersons-trafford","an":"Hibbert Homes Sale","bn":"Watersons"},{"a":"adam-gaulton-powered-by-exp-trafford","b":"watersons-trafford","an":"Adam Gaulton Powered by eXp","bn":"Watersons"},{"a":"reeds-rains-estate-agents-trafford","b":"watersons-trafford","an":"Reeds Rains Estate Agents","bn":"Watersons"},{"a":"adam-gaulton-powered-by-exp-trafford","b":"hibbert-homes-sale-trafford","an":"Adam Gaulton Powered by eXp","bn":"Hibbert Homes Sale"},{"a":"hibbert-homes-sale-trafford","b":"reeds-rains-estate-agents-trafford","an":"Hibbert Homes Sale","bn":"Reeds Rains Estate Agents"}],"nearby":[{"slug":"altrincham","name":"Altrincham"},{"slug":"hale","name":"Hale"},{"slug":"stretford","name":"Stretford"},{"slug":"urmston","name":"Urmston"}],"faq":[["Who is the best estate agent in Sale?","On the UK Agent Register score, Watersons ranks first of 9 estate agent offices in Sale (October 2026). Strongest on market presence: 26 homes for sale (register records Feb 2025), trading since 2009."],["How many estate agents are there in Sale?","28 estate and letting agent offices are on the register in Sale: 15 handle sales and 23 handle lettings."],["Which Sale agent has the most homes for sale?","Watersons, with 26 (register records Feb 2025)."],["What do homes sell for in Sale?","A median £395,000 across 686 sales in its postcode districts (M33) in the last 12 months (HM Land Registry)."],["How are agents ranked?","Four measures, weighted 40/35/15/10: sales performance, reviews, market presence and trust. Missing measures are left out and the rest rescaled; rankings below 75% data coverage are marked provisional. Full method at /methodology."]],"channel":"sales","month":"October 2026","updated":"2026-10-17"}